Richmond, VA — September 29, 2025 – Silgan Dispensing proudly unveils ERA™, the next-generation cosmetic engine designed to elevate eco-friendly packaging. This fully recyclable, all-plastic pump system redefines premium dispensing by delivering both sustainability and high-end performance in a sleek, compact format.
ERA features the company’s patented LifeCycle™ Technology, replacing metal springs with plastic equivalents that simplify recyclability and meet recycling-body standards like APR and RecyClass. The airless pump-on-tube design achieves an impressive 95%+ evacuation rate, helping minimise product waste while supporting airless formula integrity.
From proprietary consumer research, 61% of respondents perceived the pump-on-tube format as more premium than traditional tube dispensers, confirming ERA’s ability to elevate brand perception and consumer experience.
Tailored for on-the-go lifestyles, ERA’s compact build and luxurious finish make it a sophisticated home for face serums, creams, foundations, SPF, and haircare formulations. Its versatile platform is future-ready, with planned extensions to include airless bottle dispensers and lotion atmospheric systems, mirroring Silgan’s broader portfolio expansion.
“As consumer demand grows for both sustainable and premium packaging, ERA delivers on every front—performance, recyclability, and elegance,” said Sophie Thiolas, Global Marketing Director, Beauty at Silgan Dispensing. “With robust certifications and a proven eco-engine, ERA supports brands in meeting real-world consumer expectations without compromise.”
ERA embodies Silgan Dispensing’s mission: to innovate with engineered packaging that performs, protects formulas, and respects the planet—delivering luxury and sustainability in every pump.
Learn more about ERA™
About Silgan Dispensing
Silgan Dispensing is a leading global supplier of highly engineered triggers, pumps, sprayers and dispensing closure solutions to major branded consumer goods product companies in the home, health and beauty markets. With its breadth and depth of technology, consumer insights and manufacturing expertise, Silgan Dispensing provides innovative and customizable solutions that meet Brand owners’ needs. Whether the application calls for a pump, a sprayer, or a custom dispensing device, Silgan Dispensing can tailor our wide-ranging and well-known product portfolio for our customers’ needs. As a leader in global dispensing solutions, Silgan Dispensing is committed to improving both customer experience and our partners’ businesses. Visit www.silgandispensing.com for more information.
Media Contacts
Silgan Dispensing
Taylor Campbell, Strategic Business Lead
Taylor.campbell@silgandispensing.com
Silgan Dispensing
Matt Charles, Media Relations Lead
matt.charles@silgandispensing.com